Job Description
Job Description
- Executing ‘New Product Development Funnel’ for Ice cream in India based on portfolio needs and consumer needs
- Conducting consumer concept and product research on core and innovative ideas as relevant to the part of the Ice cream portfolio assigned to him/her
- Basic data modeling for innovation costs and turnover potential
- Staying in tune with the latest flavor and dessert trends through trade, out-of-home, and in-home consumer connects
Skills & Experience
- 2-3 years of experience in Marketing in FMCG or consumer-facing start-up
- Strong in project management
Secondary traits (‘nice to have)
- MBA from tier 2 or 3 B School
- Experience in adjacent categories like Chocolates, Soft Drinks, Biscuits, and other ice creams
- Passion for great quality food, snacks, beverages, and multisensorial food experience.