Job Description
Key duties:
- Develop plans aligned to our broader campaigns and themes, and provide direction to the wider team in terms of social media approach and best practice.
- Provide training and support to senior management and Partners to enhance their understanding of social media best practices and aid the delivery of the social media strategy.
- Collaborate with regional marketing leads to align social media activities and ensure consistent messaging and branding. Pushing back and remediating content when necessary.
- Ability to work with members of the marketing and wider leadership to react to crisis situations occurring on social media.
- Develop and execute a global social media strategy aligned with the company's overall objectives and target audiences.
- Collaborate with our engineers, consultants, advisers to create engaging digital marketing materials.
- Monitor and analyse social media performance metrics to measure the effectiveness of campaigns and make recommendations for improvement.
- Act as the key point of contact for digital marketing requests coming into the team working with the leadership team to prioritise requests.
- Develop a plan to use LinkedIn advertising to increase our audience and improve reach for key content such as thought leadership articles.
- Oversee the creation of our digital content, such as LinkedIn newsletters.
- Ensure the marketing tools we use – PlayPlay, Canva, etc. – are delivering for our needs and have the branding and templates available to ensure consistent output.
- Stay up-to-date with the latest social media trends, tools, and best practices to continuously improve the company's social media presence.
Your skills and experience:
- Bachelor's degree in marketing, communications, business, or related field. Or equivalent industry training such as CIM or CAM.
- Proven experience in developing and implementing successful social media strategies for global organisations, preferably within the engineering or professional services industry.
- Proven understanding of social media platforms, marketing technologies, and best practices.
- Excellent communication and interpersonal skills, with the ability to train and influence senior stakeholders.
- Ability to work collaboratively with regional marketing teams and adapt strategies to meet specific regional needs.
- Strong analytical skills with the ability to interpret data and make strategic recommendations.
What we offer:
Bring your knowledge and expertise to one of the world’s most respected consultancies.
- Attractive salary and benefits package including, private medical insurance, car allowance, life assurance and income protection.
- Holiday entitlement of 25 days per annum (exclusive of bank holidays) and flexible holiday arrangements.
- Generous company pension scheme.
- Flexible benefits including cycle scheme, dental insurance, optical cover, travel insurance, season ticket loans, and corporate discounts.
- Enhanced parenthood leave policies.
- 3pm finish on the last Friday of the month.
- A strong commitment to your continuous development. Whatever stage in your career, we have a learning and development programme that will enable and empower you.
- Entitlement to two memberships to professional bodies or subscriptions
- A commitment to your wellbeing through a comprehensive employee assistance programme and wellbeing activities A supportive and inclusive environment that will welcome you through social and outreach activities from the Young Employees Forum to mentoring.