Responsibilities:

Market

•   Delivering Secondary monthly targets and Gross Revenue growth
•   Planning routes efficiently to increase productivity
•   Increase Net Distribution by increasing number of outlet served
•   Increases Weighted Distribution by increasing SKU count in existing outlets
•   Ensuring stock availability and Rack Execution as per planogram
•   Relationship building in the market to maximize customer satisfaction

Training & Communication

•   One-on-One training of PSRs to develop business understanding & sales capability
•   Monthly target setting for each salesmen
•   Works with salesmen in market to coach him/her on market execution
•   Monitors salesmen performance using regular sales reports
•   Communicates incentives and motivates salesmen to achieve targets

Distributor

•   Distributor/Hub/Spokes appointment and retirement for territories
•   Managing DB health (ROI) by ensuring adherence to Joint Business plan
•   Jointly responsible for recruitment and retention of sales representatives
•   Minimizing expiry/stales by ensuring FIFO and stacking norms of products
•   Tracking correct and timely delivery of orders in the market
•   Ensuring food compliance of every distributor
•   Facilitating development of distributor on PepsiCo sales competencies