Responsibilities:

• Perform in-depth data analysis to understand acquisition & customer dynamics and derive actionable insights to drive revenue for US consumer business. 
• Develop deep understanding of consumer profitability (CMV) and acquisition landscape.
• Build a robust economic framework for consumers and strive to create a unified profitability assessment metric.
• Centralize and standardize Consumer Economics practice maximizing synergies across the broader acquisition team.
• Evaluate impact on business of different strategies/initiatives and generate insights and recommendations. 
• Closely monitor behavioral performance of acquisitions/customer channels and identify driving factors behind trends. 
• Collaborate with Marketing, Finance and Product teams to plan and prioritize various initiatives. 
• Continuously broaden and strengthen knowledge of analytical methods and tools to further evolve our analytical practices. 
• Dealing with standard marketing performance metrics such as ROI, Cost per acquisition, efficiency yield etc.
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We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries 
• Bonus incentives 
• Support for financial-well-being and retirement 
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location) 
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 
• Generous paid parental leave policies (depending on your location) 
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) 
• Free and confidential counseling support through our Healthy Minds program 
• Career development and training opportunities