Job Description
We are looking for someone with experience of marketing cloud solutions including go-to-market strategy, the development and execution of marketing plans, value-focused messaging and content creation. This role includes program and project management, market research, and developing impactful marketing communications.
If you come from a background in product management, product marketing or technical marketing and can you see yourself learning, growing, and succeeding in this exciting position then we would love to hear from you!
What You'll Be Doing
- Designing and delivering industry-specific marketing plans, working with industry and product management directors, to position Capital as the ‘go-to’ cloud-based software tool suite for E/E Systems development in multiple industries.
- Working with domain and industry specialists to clarify positioning, go-to-market differentiation and design marketing programs to maximise impact.
- Delivering successful product launches and/or re-brands.
- Leading and driving delivery of content plans (blogs, articles, factsheets, presentations) for use in campaigns, promotions, events, etc.
- Providing operational and executive status reporting, as well as driving sharing of best practices and learnings across the organisation.
What You'll Bring
- Relevant marketing experience in a B2B software environment taking a cloud software product to market
- Proven project/product management skills, with the ability to balance multiple tasks, with tight and often changing targets.
- A strong knowledge of digital marketing especially SEO, Google Ads and social media platforms.
- Creativity to communicate key product value messages in new and captivating ways with excellent written and spoken English.
- Strong communication skills, including building of interpersonal relationships, negotiation, presentation, and influencing.
- Ability to collaborate with and coordinate multiple stakeholders, whilst working in a self-sufficient manner
- Detail and process oriented. Attention to detail for proof-reading and approving content.
- BA or BS in related field
Nice if you have
- Awareness of some of the following areas is an advantage: Electrical systems, embedded software, systems engineering
Join our Digital World
Siemens is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.