Position Responsibilities

• Provide strategic best practices and recommendation for marketing programs
• Produce campaign assets including emails, landing pages, and forms within a marketing automation WYSIWYG editor
• Create campaigns to support different marketing initiatives including nurture programs, lead scoring, event promotion, and data management
• Ensure the accuracy and continuity of existing and newly created programs
• Translate and communicate technical concepts to internal teams
• Provide campaign performance results in comparison to industry and internal benchmarks