Job Description
Support social paid media strategy throughout the entire campaign process – strategy, planning, executing, monitoring, and analyzing performance, presenting data and learnings to internal stakeholders, and applying lessons learned to future campaigns.- Collaborate cross-functionally with strategic marketers, channel strategists, and creative colleagues to drive data-driven channel strategies that align with stakeholder goals and drive business impact.
- Partner with internal communications professional(s) to roll-out announcements related to firmwide campaign(s), US and global brand initiatives.
- Work with stakeholders, internal agencies, and external agencies on strategic and creative executions.
- Keep up to date with industry standards; communicate implications for program and recommended actions.
- Help educate best practices, upskill team members, and identify new and innovative ways to create impact.
Successful candidate will possess:
- Ability to work and achieve results with minimal supervision in a fast-paced, virtual team environment.
- Ability to manage multiple projects and prioritize responsibilities while meeting tight deadlines.
- Familiarity with quantitative analysis skills including A/B testing and understanding of trending and forecasting.
- Strong written and verbal communication skills.
- Strong project management and organizational skills.
- Demonstrate a collaborative and proactive "can-do" mentality’.
- Ability to present ideas, provide rationale and make recommendations to leaders and their teams.
Qualifications:
- Post Graduate degree in Advertising, Marketing is preferred .
- relevant experience in social marketing or paid media.
- Proficient in Paid Social Media activation and complementary tools like Sprinklr.
- Microsoft Office Suite skills (e.g., Word, Excel, PowerPoint, Outlook); familiarity with integrating various technologies to support marketing efforts.