Job Description
To do this, this person needs to be extremely hands on, have a deep understanding of Amazon's advertising products, sales, operational capabilities, as well as the ability to synthesize analysis into a concise and compelling presentation. In addition to working closely with other brand facing teams, this person will interact with product development, technical teams, business teams, advertising agencies and clients.
Responsibilities
- Build solid relationships with advertisers, advertising agencies, medium and small brands/ clients, displaying a dedication to delivering first-class service and online advertising solutions·
- Liaise with Marketing, Product management, and Ad operations to help Brand launch on Amazon Advertising by formulating Brand-centric projects/program for adoption
- Liaising with key internal and external stakeholders to set up business processes and SOPs for Brand advertisements funnel.
- Educate brands on Amazon Advertising offering. Also help analyze campaign performance against key metrics to identify, recommend, and implement optimizations to help Medium/small brands to increase efficiency, drive high renewal rate and meet clients’ KPIs
- Leverage our suite of rich data, targeting and product channels to collaborate with the other teams in the development of tailored solutions that meet torso and tail Brands Advertisement goals
- Troubleshoot any technical or implementation issues, collaborating with internal teams to develop quick and sound solutions
Basic Qualifications
Proven experience in advertisement solutions- sales, Ad operations, online marketing and advertising. Creative and strategic vision to build value proposition for clients and property
- Strong analytical skills as well as experience in applying those skills in the advertising domain
- Media planning capabilities (Microsoft Excel, PowerPoint; Nielsen @Plan, Ad Relevance and NetView; DART, Atlas) preferable
- Ability to work cross-functionally and with a wide range of employees with different skill sets
- Bachelor's degree; emphasis in Marketing, Advertising, or Business preferred
- Sound judgment and flexibility in balancing program requirements, tight deadlines, and keeping people and projects moving on schedule