Parallel is a product strategy and design studio where we care about designing products that matter. We focus on planning and designing high-impact products — ones that are citizen-focused, affect tons of people, and/or tackle important problems. We make these products look better, but more importantly, we make them work better for the millions of people using them.


Our newest practice 'data-driven design' approaches design from an analytical standpoint leveraging user and product interactions to drive critical design decisions. We are working with a large number of marquee clients on high-impact projects spanning ed-tech, fintech, and of course e-commerce.